Brief 3: LCA Prospectus Pitch [Context]

Brief 3: LCA Prospectus Pitch

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Brief 2: Fine Art LCA Yearbook [Context]

Brief 2: Fine Art LCA Yearbook

Brief 1: Typography Tour [Context]

annotations for the blog below

blog post below all write  it here   as issue won't allow me to blog below the post. In order for us to gain a yearbook we began by pitching for the graphic design one. From here the relevant courses will be assigned to the relevant designers regarding their design styles.

 board one:  the concept to our pitch was the graphic design at Leeds College of Art offers a 360°. After three years on the course it would result in a well rounded full-spectrum. Of course encompasses a wide range of all aspects of graphic design. The full cyclical learning experience gives you a full 360°

. To reinforce a concept we want to use degrees as page numbers, angles to separate the page layout corresponding to each degree

 due to the highly amount of photographs that would be needed to portray a white satin stock would be used for the majority of the book to depict the colours best as possible we want a grey card stock for the cover

 is to avoid tradition and stereotypical yearbooks wants to remove the names from the pages of the work in attempt to take with the pretence of judgement instead showing equal


 it is not until the breeder gets the back of the when they can find out whose degree relates to which students

board two: of the main key is presented here and is of very important part of the book
 this helps you identify people's worth and highlight each person's degree

 the infographics highlights and informs the reader of not only the good sides graphic design course but also gives a sense of identity with regards to activities and anecdotes found during a time of his college of art.

 board three:  the tutors pages will be different this June pages as these will be reversed out this will add interest to the book allow for the pages to be defined and draw the reader's guide to the pages. The tutors have also been included within the angles as they are a vital part of or create 360°. All angles between 0° and hundred and 80° are drawn and created from the baseline at the bottom of the page all other angles are defined from the baseline the top. The layout is defined by an angle angles are representative in an individual and individual is partly responsible for the complete education received. This is our conceptual focus for this pitch.

 infographics will also be presented within the publication relating to type and layout, image, branding and identity, retail packaging, editorial and publishing.

Brief 1: Typography Tour

Background / Considerations
Giving typography greater exposure to raise awareness that, as some have called it, the single most important aspect of graphic design. As part of a larger educational tour I will be concentrating on a broad range of typography. This will allow me to create an extensive range of collateral for a museum/exhibition space. Target Audience The purpose of this brief is to make students aware of what typography really is.
Mandatory Requirements In response to my statement of intent it is important to explore materials and different ways of communication.	Deliverables Logo – No more than three colours and true definition in black and white, photocopying and face. Examples of each format should be presented. Stationary – (letterhead, business card, compliment slip, invoice, envelope). Size and format of all items is to be determined by you. Presentation in colour. Designer to specify all materials and provide samples. Please use the following address information: Type Coach Co-Ordinator, ISTD, P.O. Box 1234, London W1P 1LX. T: (0)20 7255 1234 F: (0)20 7255 1234 E: typecoach@istd.org.uk www.typecoach.co.uk If you decide upon another name you must change accordingly Website – Home page, online booking form and site map. Promotional Poster – should be presented as a full size presentational mock up. Consideration to how it would be mailed. Publicity Brochure – 8 pages plus 4 page cover. (more details view type coach)

Graphic Design YB pitch